EDITION Nº 08 · THINK · 9 MIN READ

Hi all,Your Money, Your AI here, issue 8.

Last week I promised you my first interview. Here it is 🥳

Remember, in Edition 6, I counted the women in a startup final competition? There were 2 teams out of ten.

Then I went to Barcelona for the unlock VC summit, 3 days for women in venture capital. Women only event.

Plenty of talented women managing other people’s money. Refreshing!

Between sessions, I sat down with Marina Davidova.

Marina is co-founder and General Partner at DVC, a San Francisco venture fund with 120+ portfolio companies. They include Perplexity, Higgsfield AI, Thinking Machines by Mira Murati (ex-CTO of OpenAI) and others.

In plain words, she manages other people's money for a living. And she invests at early stage, when there is barely a product.

A team, an idea, and very little to measure.

She is an inspiration to many: founders, investors, wider startup ecosystem and Marina’s husband Nick Davidov with whom they run the DVC fund.

I am lucky to work and learn from her at DVC. So yes, I'm biased. Read on and you'll see why 😉

Funny detail: unlock VC was Marina's first all-women conference. I've been to a few. We walked out with opposite views on what that room does to you.

More below.

We talked about the AI gender gap from Edition 1, women and men at events and as founders, teaching kids agency, and female quotas.

Here is our conversation, lightly edited for length and clarity.

Intuition is like an LLM

Eugenia: You invest in startups at an early stage, when there is barely anything to measure. People keep asking you how you use intuition. What is it, for you?

Marina: For me, intuition is actually like an LLM. There's pre-training: all the data you load it with. And you are the one responsible for that data - how much you've read on a topic, and how you processed it. There are repeating patterns, sure. But if you don't observe, and don't reflect properly, your dataset is full of noise. It's not cleaned. It's poor quality.

The second part is removing the noise: illusions, fears, doubts. At the intuitive level we often go, "I don't feel like it." Often that isn't because something is wrong. It's because something got triggered in you. So you have to ask: is this mine? If it's mine, it has to be cleared. Meditation helps me there. Afterwards my mind is at its clearest.

So you are responsible for the pre-training, and in the moment you are responsible for the inference not glitching. Do both, and you can rely on your intuition. Do neither, and the output will be as bad as the input.

We read the room

Eugenia: So when people say women have better intuition - is that real, or a cliché?

Marina: I think it's real. I don't like splitting things by gender, but as women we've always had to multitask, and we've always had to read the room. We are not the strongest, we're not the fastest. In a conflict we won't win by force and we won't outrun anyone. But we can prevent it, if we catch the smallest signals early and adjust our tone. Everything about risk is about observation.

So our dataset has an extra layer. Not only what we read and hear, but how people react. And our teenage years were brilliant training. She rolled her eyes - what does that mean?

Figure out your edge first, then invest

Eugenia: Your daughter wants to study medicine. If she came to you and said, "Mum, I want to invest too" - knowing how male tech and VC still are - what would you tell her?

Marina: It's hard to imagine. Everything in her is anything but tech. She lives in the Silicon Valley, so for her it's anything but programmers and engineers. But I'm an investor. Picturing a pre-seed idea 5 years out is my job, so let's imagine it.

The world has to change, and it would be wonderful if more girls wanted to go into investing.

❝

But investing is an applied thing. You need a domain skill or domain expertise: something you know very well and keep sharpening. Founder psychology, AI, whatever your unfair advantage is. I'd tell her: figure that out first. Then invest.

Marina Davidova

AI is a mirror

Eugenia: In my first edition I gave Claude, Gemini and ChatGPT the same money question and changed one word: man or woman. The advice changed. More caution and more saving for her, a riskier strategy for him. We had a gender pay gap. Are we now building a gender AI gap?

Marina: AI doesn't bring anything new. It's a mirror of the existing world, so it's hard to blame the model. We have to change the world, gradually. And it's our responsibility too: to teach people how AI works, how to neutralise exactly these effects, and how to train your own AI to be more competent - even though it really does reflect all of our human foolishness.

So don't hand the responsibility to the AI. Take more agency yourself.

Nobody has experience

Eugenia: Critical thinking, judgment, agency. How do you teach that to children?

Marina: Here's what frightens me. At their age we were optimistic about the future - flights to the Moon, robots, curing diseases - even while we grew up through perestroika and chaos. We felt we could shape that future. This generation doesn't seem to. They don't know what to study, or whether studying will matter at all.

When I ask myself what I can actually teach my children, I honestly don't know anything except a sense of agency. Everything will change. But if you feel you are the person responsible, and that you can make a choice, you'll manage.

A friend told me yesterday: "People ask me for advice, but I don't have experience." I said: nobody does. Experience is an action plus the time it takes to see the result.

❝

Experience is an action plus the time it takes to see the result. Nobody has lived in this world yet. We're all still waiting for the results.

Marina Davidova

The room

Eugenia: When I speak to an all-women audience, I feel a completely different energy. At a mixed conference I have to pass face control first: prove I'm smart, not only pretty. With women, it's as if I'm valid by default. What's it like for you?

Marina: On the one hand, I'm against separating. We lock ourselves into a little pen. On the other hand, at mixed events people come up to me and I can't tell what they're interested in — the business, or something else. I'm spending energy working that out.

Nick once came with me to a women's event - three men among about 150 women. He said, "Now I understand how you feel." I told him: you don't. You were among 150 lovely women who pose no threat to you. In Boston I was at a conference with 500 men, most of them much older, who first took me for an assistant. Then they saw my badge and started pitching me every two minutes.

This is actually my first all-women conference, so I'm still forming a view.

And honestly, my experience has sometimes been the opposite of yours. In AI, tech and VC it's hard to make it. So some of the women who do make it get harder along the way, and start to devalue the others.

It's not "you are not tough enough." It's: "There's nothing that hard about it. Nobody supported me, I coped, so will you.

Why do you need support?"

Eugenia: Founder trauma. I suffered, so you suffer too.

Marina: Yes. But there are women who give back. Vanessa Parli, at Stanford's Human-Centered AI institute, was told again and again that it wasn't her place. When she started computer science at Stanford, a guy came up and told her she must be in the wrong room. She said, "No, I'm in my place." She has a very soft, quiet voice. She's now a director. She kept taking on more responsibility, and kept saying "this is my place."

I invited her to speak at our TEDx The Woman’s Voice because it matters. People around you can say anything. What do you think? Plenty of girls would have said, "Maybe it really isn't for me." When someone tells you this isn't your place, ask: then where is my place? If you can't see yourself anywhere else, that's your place, and you fight for it.

Eugenia: Listening is a skill too, though. Knowing whose opinion to weigh, and when.

Marina: You can listen to anything. But the main thing to listen to is yourself. If everyone says one thing and you feel another, and the contradiction is strong — listen to yourself.

Build from something other than pain

Eugenia: So many founders build from trauma, to prove something - to a parent, to someone from their childhood. Do you see them growing over it with time?

Marina: I've seen strong transformations. You can build a lot on pain. But there's always a powder keg: either you break, or the pain gets lived through.

❝

Trauma doesn't make us less whole. It makes us who we are.

Marina Davidova

The problem is when it shows up as suffering and eats your energy. Once you've lived it through, so much energy is freed up - not for pain, but for creating.

From human doing to human being

Marina: At our conference I moderated a session on how people will live in an AGI world. It's not that far off, and it will be hard. We'll move from human doing to human being. We won't need to work as much to live decently, and we don't know how to live like that. For millennia, when someone asked "who are you?", we answered with our profession. Finding meaning beyond work will be the main task.

Eugenia: This is probably a little easier for women?

Marina: Yes! When I meditate with men, I see the same thing every time: their biggest ego attachment is work. So when work fails, it's a catastrophe - they lose most of their identity. For women, the roles tend to be more equal: mother, partner, professional. Losing one can be hard and painful, but it's rarely destructive.

I picture a tree with one huge branch. Saw it off and the whole crown comes with it.

Eugenia: But does having many roles mean women under-focus, and achieve less than a man who puts everything into one branch?

Marina: If you prune a tree in spring so it grows into one branch, yes, you get more focus there. But you are allowed to choose. Cut the branches you don't need. Keep as many as you need - never mind what anyone else says. You're the gardener. They are observers.

What tree do you want in your garden? Of course, if you never cut a single branch, you end up with a little bush with a million twigs, and it never grows tall, because the energy goes everywhere at once. Beyond that, it's personal. There is nothing greater than the freedom of choice we have.

Eugenia: And the responsibility.

Marina: For that freedom, yes.

Eugenia: Is that why there are fewer women founders? Men go all in on one branch?

Marina: Maybe.

❝

But I think there's another problem: women take less risk, because we are afraid of mistakes. That's upbringing and environment. We get punished more for mistakes, compared to men.

Marina Davidova

A boy runs, falls, and hears "well done, keep going."

And it's not about nationality or culture. It works like this in America, in Europe, in the post-Soviet world. Maybe Scandinavia is different, I can't say. I'm not sure it's changing. It's so subconscious.

Eugenia: Do you believe in positive discrimination for women? Quotas?

Marina: I'd say yes. The pendulum for women has to swing the other way - maybe even overshoot - so that it can rebalance later. We are not in the middle yet, but we are on our way.

Barcelona, October ‘26

Retrain your money gut: six steps

It was a great conversation. But an action you can take out of it, is even better. Here's how I would turn Marina's model into practice:

  1. Audit the pre-training data. Write down the three loudest money voices in your life: your mom or dad, your partner, your social media feed, a book you read. What did each one teach you about risk? If all of them say "be careful," your gut learned caution from them long before it ever looked at a market.

    The four sources from Edition 7 make a good checklist: where you grew up, what you saw at home, how you earn, and where you are in life. In case you haven’t taken the quiz there yet - it gives you your risk tolerance levels, a sample investment portfolio and prompts to use for your AI model of choice.

  1. Change your [financial] diet. Add one regular source that disagrees with your family's money story. Grew up with Preservers? Read one investor's annual letter a month. An Adventurer like me? Read the honest post-mortems, the ones about money that never came back. Marina's rule says: the data is your responsibility. Be responsible for training your own non-artifical intelligence aka your brain 🧠

  2. Log the call before the outcome. "Experience is an action plus the time it takes to see the result." Without a written record, memory keeps the wins and cuts out the losses. One line per money decision: the date, what you decided, what your gut said, and why. Review it in 6 months. That's how investors separate a good decision from a lucky one.

  3. Ask "is this mine?" Next time you feel "I don't feel good about this," name it. Is it information about the investment, or about you? A fact, or a memory? Marina meditates before she decides (me too, by the way, almost daily 🧘🏽‍♀️). You don't have to - but never decide in the same hour as the panic. Sleep on it.

  4. Find your edge before you place the bet. Marina's advice to her daughter works for all of us. You already have your domain of expertise: your industry, your profession, the products you understand better than the average analyst. That's where your gut has the best training data, so start listening there.

    That’s how I started investing in travel technology while still working for Expedia Group.

  5. Use AI as a second opinion, never as the gut. In Edition 1, three AI models told a woman to be more careful than a man who asked the identical question. AI is a mirror. If your gut was trained on the same world, AI will happily agree with your fears, and sound confident doing it. Ask it for the strongest case against your instinct. Then decide yourself 💪

Your one next step

Open the notes app on your phone now. Create a note called "Money calls." Write one line about the last money decision you made or postponed: what you decided, what your gut said, and why. Set a reminder for 6 months from today.

One line. That's your first row of clean training data 😉

Know someone this would help? Forward it, or send her the sign-up link.

With love and curiosity,
Eugenia

Who I am

I'm Eugenia, an investor in 100+ startups and a board director, formerly at Expedia and Meta.

I promised myself: no affiliate links here, no FOMO and no “hey-hey, girls, let's go”. Just what I actually do with my own money, and why.

I am not a financial advisor. I am doing my diligence in public and sharing my experience with you - but I also trust you to build and make your own.

Previous editions and more - on our website.

Reply

Avatar

or to participate